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Issue Date: June 7, 2009

ONLINE BONUS PICK


COUNTRY MUSIC AWARDS

Pick the best CMT breakthrough video


YOU can help decide this year's winner!

Jamey Johnson, "In Color"
Julianne Hough, "That Song in My Head"
Lady Antebellum, "Lookin' for a Good Time "
Zac Brown Band, "Chicken Fried"

Voting continues until June 15. A winner will be named June 16 at the CMT Music Awards (8 p.m. ET).


VOTE NOW at cmt.com

Winning the USA WEEKEND Breakthrough Video of the Year award can boost a career. So we asked two country recording stars about the story behind their past award-winning videos.

2004 winner: "What Was I Thinkin'," by Dierks Bentley
Director: Peter Zavadil
The video's plot:
Bentley has a disastrous date, complete with a psycho ex-boyfriend and an angry dad with a shotgun.

How it came together
Bentley: "The crazy ex-boyfriend is played by Brett Beavers, my producer. I told him, 'Wouldn't it be great 10 years from today to watch the video and laugh at the scene where you punch me in the face?' The video's grainy quality was something else we came up with. We had just seen the movie "The Mexican," with Julia Roberts and Brad Pitt. It was rough and dirty and dusty, and we knew that's what we wanted."

2003 winner: "Brokenheartsville," by Joe Nichols
Director: Trey Fanjoy
The video's plot:
Nichols loses his girl to a guy in a convertible. But he has the better night at a lively bar, while his ex-girl's new beau is a dud -- and the car's a clunker.

How it came together
Nichols: "It's a 'boy loses girl, but he ends up better off' story. He has a good ol' night with the fellas. Many of the people in the video weren't actors. They were just guys who hung out at the club where we shot it. Trey had all the creative ideas about how to convey the comedy. There's a point where the 'other guy' has his cowboy hat fly off, and you can see he was bald. The actor actually wasn't. He shaved his head for the part. That was real big of him."

ONLINE EXCLUSIVE: DIRECTOR'S CHOICE

2008 winner: "I Wonder," by Kellie Pickler
Director: George Flanigen and Robert Deaton
The video's plot:
It's a heartfelt look back at Pickler's upbringing, countered by images of her current success. She's depicted on tour warmly received by fans, then sings to a person who wasn't there "to braid my hair, like mothers do." Pickler was a child when her mother left home; her grandparents raised her.

How it came together
FLANIGEN: "Everyone knew Kellie from American Idol. But no one had ever seen her like this before. The video was about Kellie wondering if her mom realizes what her little girl has become. She gets off a tour bus and is greeted by adoring fans and performs. When she sings this song, there's a moment when she looks offstage and sees a little girl, who represents Kellie. She gives Kellie a smile, and Kellie understands that everything is going to be OK.

"Kellie had reservations about exposing herself like this. But she told us, 'If we're going to do it, let's do it the right way, because anything less simply won't work.' We shot the entire thing in a day. Kellie spent about 16 hours on the shoot. We booked the Ryman Auditorium [in Nashville] for the concert part. This was perfect because the Ryman is a place where you play when you've 'made it.' It's the mother church of country music, where Patsy Cline and Loretta Lynn and all the legends played.

"We shot the concert part late at the Ryman that night. So, as you can imagine, all of us were pretty exhausted. And that was the first time Kellie actually sang the song that day, so it hit us on an even greater emotional level. When we were finally finished, she broke down and cried."

-- Dennis McCafferty


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